Business, Ball Busting and Bethenny Frankel
It’s no secret to my friends and family that I’m a HUGE fan of Bethenny Frankel. Her books are in my kitchen & on my night stand, her yoga DVD has a permanent spot in my DVD player, her website is bookmarked on my internet browser, you can sometimes find a bottle of SkinnyGirl Margarita Read more...
Bratface Is The New “Broad”
For those of you who have wondered what that photo floating around of me is all about, the secret is out! Recently, Bratface Marketing was asked to be part of an exciting new talk radio show geared towards entrepreneurs living day-to-day life while balancing family, business and personal priorities. The Broad Perspective is a Read more...
Finding Your Niche
*Please note, this blog post was originally posted on CRAVE Company’s blog & in Design*Sponge’s Biz Ladies Section. If I had a dollar for every time my father told me I’d have a career in the creative industry, I’d be a millionaire by now. As a kid growing up, I didn’t think I had to ‘find Read more...
How Social Media Can Humanize Your Brand
*Please note, this blog post was originally posted to Design*Sponge in their Biz Ladies Section. How do you build a relationship with your customer in 2011? The huge push to become a transparent and social brand is ever prevalent in today’s consumer world, so how can you become visible in conversation while maintaining and strengthening your Read more...
Do You Know Your Target Market?
Recently I met a woman who designs pretty stationery which she sells through a few local boutiques. When we chatted, I asked her who her target market was. She said she designs for young woman, likely between the ages of 18 and 30. This made sense, as her designs are young and feminine and would appeal Read more...