Not all big agencies ‘get’ social media. There is more to social media than just creating Twitter and Facebook accounts and there aren’t a lot of companies that do it well. Why? Because they often neglect the marketing and branding component of the business and focus more on the PR & communications side of social media. Developing and integrating a social media strategy to blend with a company’s marketing plan and messaging to best suite the brand is by far the most important key to being successful at social media. Social media marketing programs usually centre on efforts to create content that attracts attention and encourages readers to share it with their social networks.
Social media marketing allows you to use an additional channel to get your marketing message out to your audience in a much wider (and affordable) way. It’s also used as an additional means to gain customer and competitive insight quicker than you ever imagined. We get social media and when you combine traditional and online marketing with this relatively new platform, you get results and wide-spread recognition.
We want our clients to find the value and power in their voice; to message and communicate it clearly using various social media platforms and technologies. We work with clients to determine which channels work best for them, help them communicate and share their opinions to their audience.
There are a variety of ways we can implement social media for your business that cater to your marketing plan, companywide communications, branding and marketing campaigns. They include:
Social Networking Management (Twitter, Facebook, YouTube, LinkedIn, Foursquare etc)
Social Media Planning for the Savvy Marketer
Blog Set Up & Maintenance
Blogger Outreach: Establish a relationship between your brand and relevant bloggers to ensure external online coverage
Ghost Blogging: Writing and executing blog posts on relevant information for your target market on behalf of your company
To get more information on our packages and costs, email us at info@bratfacemarketing.com.